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Conducting Market Research The Easy Way

Good data helps us make good business decisions and there's no easier way to gather valuable feedback than integrating social media into the decision-making process.

With 550 million people on Facebook, 65 million tweets a day on Twitter and 2 billion daily video views on YouTube the social media is a hotbed for gathering market intelligence.

Fire out a question on Twitter, for instance, and you will almost certainly receive an immediate response.

When it comes to market research the social media is quick and at times brutally honest.

It's a great way to reach experienced business people who have valuable insights to impart.

If you are launching a new marketing campaign test it on the social media - it's the smart thing to do. 

If you would welcome some free advice on social media marketing and research - give me a call.