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Thought For The Week

TFTW Being Pleasant

The headline in the Guardian said it all…

Ryanair credits “being pleasant to customers” for profits rise.

Being pleasant costs nothing but it can multiply sales and accelerate profits.

I’m surprised Ryanair didn’t know that!

My long-awaited book, “Thought For The Day”, is now with the printers.

It’s crammed with reflections and insights about marketing, business and life in general.

If you would like a free copy, please email me your address and I’ll pop a book in the post in time for Christmas!