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Thought For The Week

Winning Agency

Awards have never meant much to me.

That’s an appalling confession for a marketing man working in an industry that’s obsessed with winning awards.

Last week we won the Best Large PR Agency title in the Prolific North awards. What a boost it was to our entire team – there was rejoicing right across the company.

Hands up, I made a mistake. Winning awards is important…but not as important as generating winning results for clients!