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Thought For The Week

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Here’s a question that will get you going.

Are Samsung mobiles better than iPhones?

When it comes to looks, they’re neck and neck.

When it comes to technology, the Samsung is possibly better.

When it comes to price, the Samsung is definitely better.

But which one do most people choose?

The iPhone, of course, thanks to the emotional connection we have with the brand.

Our brain may tell us the Samsung is better but our heart tells us it’s the iPhone we desire.

Buying decisions are emotional not cerebral!