I’ve always believed in keeping things simple.

Life is too good, too perfect and too wonderful to mess it up with complexity.

People, however, have a tendency to do just that. We think we can make the perfect recipe even better by adding an extra ingredient.

Instead of enjoying today, so many of us worry about tomorrow.

Instead of celebrating our achievements, we get depressed because someone else attained more.

Not me!

I cook simple dishes with no more than five ingredients. I rejoice in the here and now. I revel in my success and I applaud those who achieve more.

My philosophy for living is simple.

I’ve always believed you get out of life what you expect out of life. If you expect great outcomes, that’s what you’ll get. If you expect poor outcomes, disappointments will come your way.

It’s as simple as that!

It’s the same in business – simple beats complicated every day of the week.

Simple strategies outperform complex strategies because everyone understands simple plans and can implement them.

Simple products trump complicated products, hands down.

Simple rules are easy to follow, so why complicate them?

Simple concepts are easy to grasp, simple numbers add up and simple graphics can be visualised by anyone.

Keeping business simple is what we’re about at Beattie, the integrated communications agency.

Our focus is Supreme Simplicity© in everything that we do.

We debunk complicated marketing to make it simple.

We demystify data to make it understandable.

We decipher complicated strategies to make them actionable.

In a nutshell, we bring simplicity and clarity of thought to everything we do and that’s why clients love us.

Simple works – it’s as simple as that!